Market drivers
Market drivers
Personalization and customization needs: Consumers are increasingly inclined to personalized and customized products. The demand for personalized and short-run production in the packaging printing and label printing fields has increased, which has promoted the popularity of digital printing. Digital printing technology can meet the production needs of short cycles, small batches and customization, so as to better adapt to the rapidly changing market.
Fast production and flexibility: Digital printing equipment has the characteristics of fast startup and no plate making, which can greatly shorten the production cycle. Especially for companies that need to respond to the market quickly, digital printing provides a more flexible production method.
Environmental protection requirements: Environmental protection and sustainable development are global trends. Digital printing can help companies meet environmental protection requirements through low waste, efficient production, solvent-free inks and other methods. As consumers' demand for green packaging increases, the environmental advantages of digital printing have become an important factor in promoting its development.
